Real Estate MarketingChicago

Services / Listing brochures

Folded and multi-page pieces

Listing brochures

When a property has more to say than a single page allows, a brochure gives it room: the floor plan, the finishes, the light at a particular hour, the neighborhood around it.

Fig.Lakefront residence, elevation study

We design four, six and eight panel brochures for listings that deserve more than a flyer. The structure follows how buyers actually read them. A cover that sets the tone, an opening spread with the strongest image, then room by room or floor by floor, closing on location and the practical details.

We work from your photographer's selects and your notes from the listing appointment. If there is a story worth telling, an architect, a renovation, a garden that took twenty years, we write it plainly and let the photographs carry the feeling.

Files are prepared to your printer's specifications. If you do not have a printer you like, we can suggest what to ask for on paper stock and finish, and you place the order directly.

What is included

  • Bi-fold, tri-fold or saddle-stitched layouts
  • Floor plan placement and cleanup of supplied plans
  • Long-form property copy drafted for your approval
  • Printer-ready files to your printer's specification
  • A digital page-turn PDF for email

Checked on every piece

  • Sponsoring brokerage name on the piece, not only on the back cover logo
  • Measurements and features stated as provided by you, with any disclaimer your brokerage uses
  • Fair Housing review of the narrative copy before it is final

A design check against Illinois advertising rules, Fair Housing guidance and your brokerage's standards. Final approval stays with you and your managing broker.

A quieter way to keep every piece on brand and on the rules.

Tell us about your listings and your brokerage. We will come back with a scope and a quote.